Budweiser, the official beer of the Premier League and the Spanish League, carried out together with BeFootball and the Hibooboo agency, a rebranding of our generic virtual stadium, in which personalized elements of the brand were added within the stadium, creating a memorable brand experience.
The virtual reality soccer fan experience got the fans into the shoes of a penalty shooter to beat the rival goalkeeper and thus take the victory and could be enjoyed in the main cities of Peru.
From the flags or the classification screen, to the scoreboard or the billboards, many are the elements that can be branded in our virtual stadiums.
If you are curious to see more virtual reality games and experiences for football fans you can visit our section, XR FAN EXPERIENCES or ask us for the Branding Annex to learn more about BeFootball’s generic stadium customisation options.
CLIENT:
Budweiser
PARTNER:
Hibooboo
TECHNOLOGICAL PARTNER:
Prisma VR Studio
DATE:
December 2019 – January 2020
